Looking for ideas and the latest trends?

Sign up for our newsletter

A destination & event management company

360 Destination Group Expands Sales Team

Irvine, California, July 26, 2021 –360 Destination Group is pleased to welcome Craig Caron to its team as Senior Vice President of Sales. Craig brings over 32 years of hospitality experience to the table—his first 29 spent in the hotel industry, including roles in sales at Hilton, Loews, and Marriott.

Over the last 15 years, he served as the Executive Director of Sales at Hilton and was instrumental in evolving their Worldwide Sales organization. Most recently, Craig shifted his talents to continuing the direct customer journey, fostering operational alignment, and enhancing the sales evolution of the Global Sales Team for PSAV/Encore.

“I thrive on building business strategies and methodologies that connect with my team and customers alike.” Craig says, “Driving results by doing the right thing while understanding the climate you are selling into is the key to success!”

“We are thrilled to announce the hiring of Craig Caron and welcome him to the 360DG family,” says Shelly Archer, 360 Destination Group Managing Partner. “Craig’s experience and reputation in the hospitality industry is unparalleled. His expertise will help guide our sales strategy and infrastructure with the end target of aligning our goals and objectives with what is important to our clients.”

Craig resides in New Jersey with his wife Tiffany, 17-year-old son Caden, and 4-year-old son Taylor. He is a huge sports fan and also an MVP in the kitchen, enjoying cooking and anything to do with food.


For 45 years, 360 Destination Group (360DG) has delivered unforgettable events and memorable experiences for its clients. Their unique and customized approach means stuffy corporate meetings and events are a thing of the past. From planning to execution, the rockstar team at 360DG is leading the way by thinking outside of the mundane box that other corporate events live in. From California to New York and everywhere in between, 360DG packs decades of know-how into amplifying the very best that each destination has to offer. For more information, visit 360DG.com.

Request a Proposal